旅游英语教程修月祯主编01

旅游英语教程课文翻译

下载积分：840

内容提示：旅旅 游游 英英 语语 教教 程程修月祯 主 编清华版·等院校旅游与饭店管理专业规划教材。

? Passage 2New Words & Expressionsste...。

家国内旅游(一国居民在本国内旅游)入境旅游出境旅游境内旅游(国内旅游加上入境旅游)national tourism international tourism国家旅游(国内旅游加上出境旅游)国际旅游(入境旅游加上出境旅游),? Passage 2New Words & Expressionsstereotypical adj.consecutive adj.domicile n.domestic tourisminbound tourismoutbound tourism internal tourism 陈规的,典型的连续的住宅。

中意的When you say blue is your favorite color, you can say blue is your color.蓝色是你最喜欢的颜色,I have no reservation about hiring him.雇用他我没有任何意见,保留(意见)(可数、 不可数)保留区The military reservation was five miles away from here. 军事保留地距离这里五英里,但有一点保留意见,预订座位)I have an open ticket. Now I want to make airline reservations for August 4.我有不定日期的机票,? Treasure Boxreservation n.预订(订票,We have made a reservation for dinner at the restaurant.我们已经在饭店订好座位了,现在我想预订八月四号的座位,favorite adj.喜欢的,蓝色是你的颜色,n.喜欢的人(或物)A teacher shouldn’t have favorites in the class.教师在班里不应该偏爱某些学生,I am willing to agree to the proposal with one reservation.我很同意这个建议,可以说。

? DialogNew Words & Expressionsthe Lantern Festivalthe Tomb-Sweeping Daythe Dragon Boat Festivalthe Mid-Autumn Festival scrap v.adjacent izen n.deprive v.entitle vt.heritage n.revise v.revision n.元宵节清明节端午节中秋节废弃邻近的网民夺去给……权利遗产修订修订。

? ReferencesAsk for an opinionExpress an opinionWhat do you think of…?What is your judgment on…?I think… (I think that it is a good idea to revise the holidays.)Have you any comments on…?Do you think …?Why do you say …?I feel that…I guess I would say that…I would say…That’s very true of…I might say…I don’t think that…I rather disagree …He commented that he thought…。

给予……权利be entitled to do sth.被赋予……权利be entitled to sth.被赋予……权利He entitled the book “ Spring Days”. 他把书题名为《春天的日子》,n. 残留物遗体far from 远离(某地)远不是entitle v. 给……题名,All employees of government agencies, enterprises and public-service institutions were entitled to take paid holidays.政府机构、 企业和事业单位的所有职工都享有带薪休假的权利,留下The Spring Festival remains a three-day public holiday.春节还是三天假,To pay respect to the remains of sb.瞻仰遗容people working far from their hometowns 远离家乡 工作的人The show was far from being a failure; it was a great success.这个表演不仅没有失败,每一个孩子都有接受义务教育的权利,The remains of the meal are[is] in the refrigerator.剩饭在冰箱里,Every child in China is entitled to compulsory education at school.在中国,? Treasure Boxremain v. 保持,而且是很成功的。

? Notes(1 ) adjacent to 邻近的(2) in a row 连续(3) …deprives people working far from their hometowns of the chance to go back home for family gathering. deprives sb. of sth. 剥夺某人做某事的权利。

Part II ReadingPart II Reading? Text ANew Words & Expressionsacquisition n.motivation n.exploration n.emerge v.domesticate v.stabilize v.accommodation n.establishment n.retail n.hospitality n.temporary adj.destination n.undertake v.获得动机探险,探索出现,形成驯养稳定住宿公司,企业零售殷勤好客暂时的,临时的目的地承担。

投合做主人招待,主人精神的,尽力混合物(事物的)方面长途跋涉选择性的可持续的消费的,消耗性的可触知的人造物品背着包徒步旅行,? New Words & Expressionscater v.host v. & n.psychic adj.jurisdiction n.expenditure n.imprecise adj.subset n.exertion n.hybrid n.facet n.trekking n.alternative adj.sustainable adj.consumptive adj.tangible adj.artifact n.backpacking n.迎合,心灵的管辖区花费,开销不精确的子集努力。

TourismSince the beginning of time humans have traveled. Food, water, safety or acquisition of resources (trade) were the early travel motivations. But the idea of travel for pleasure or exploration soon emerged. Travel has always depended upon technology to provide the means or mode of travel(1). The earliest travelers walked or rode domesticated animals. The invention of the wheel and the sail provided new modes of transportation. Each improvement in technology increased individuals’ opportunities to travel. As roads were improved and governments stabilized, interest in travel increased for education, sightseeing, and religious purposes. Tourism is a collection of activities, services and industries that delivers a travel experience, including transportation, accommodations, eating and drinking establishments, retail shops, entertainment businesses, activity facilities and other hospitality services provided for individuals or groups traveling away from home. Mathieson and Wall (1982)(2) created a good working definition of tourism as “the temporary movement of people to destinations outside their normal places of work and residence, the activities undertaken during their stay in those destinations, and the facilities created to cater to(3) their needs.”。

According to Macintosh and Goeldner (1986)(4)tourism is “the sum of the phenomena and relationships arising from(5)the interaction of tourists, business suppliers, host(6)governments and hostcommunities in the process of attracting and hosting these tourists and other visitors.”Any attempt to define tourism and to describe its scope fully must consider the various groups that participate in and are affected by this industry. Their perspectives are vital to the development of a comprehensive definition. Four different perspectives of tourism can be identified:1. The tourist. The tourist seeks various psychic and physical experiences and satisfactions. The nature of these will largely determine the destinations chosen and the activities enjoyed.(7)2. The businesses providing tourist goods and services. Business people see tourism as an opportunity to make a profit(8)by supplying the goods and services that the tourist market demands. 3. The government of the host community or area. Politicians view tourism as a wealth factor in the economy of their jurisdictions. Their perspective is related to the incomes their citizens can earn from this business. Politicians also consider the foreign exchange receipts from international tourism as well as the tax receipts collected from tourist expenditures, either directly or indirectly.。

4. The hostcommunity. Local people usually see tourism as a cultural and employment factor. Of importance to this group, for example, is the effect of the interaction between large of international visitors and residents. This effect may be beneficial or harmful, or both.Thus, tourism may be defined as the sum of the phenomena and relationships arising from the interaction of tourists, business suppliers, host governments, and host communities in the process of attracting and hosting these tourists and other visitors.On March 4, 1993 , the World Tourism Organization (UNWTO)(9)recommended that “Tourism comprises the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes.”(10)Necessarily the definition of tourism will continue to be imprecise because so many businesses, governments, and researchers are involved, and because of the rapid changes taking place in the travel world.。

Tourism Types? Nature-based tourism. Any type of tourism that relies on attractions directly related to the natural environment. Ecotourism is a subset of nature-based tourism.(11)? Cultural tourism. Cultural tourism’s focus is on the cultural aspects of a visitor’s experience.? Adventure tourism. This includes an element of risk, a higher level of physical exertion, and a need for specialized skills to participate successfully and safely in the activity.? Hybrids. These forms of tourism address complex and multi-faceted visitor experiences.(12) They include trekking, ACE tourism (adventure, culture and ecotourism); and NEAT (nature-based, ecotourism, and adventure tourism).? Sustainable tourism. An area of sustainable tourism that includes all ecotourism, most of alternative tourism and mass tourism.? Consumptive and non-consumptive tourism.involves tangible products or materials removed from the naturalenvironment (artifact collecting, hunting and fishing). Non-consumptive tourism involves visitor ’ s experiences such as bird watching, whale watching, backpacking, etc.Consumptive tourism。

host既可以作名词,(4) Macintosh and Goeldner. Tourism: Principles, Practices and Philosophies. N.Y.: Wiley, 1 986.(5) arise from 由……而引起,由……而产生例如： The mistakes arise from a basic misunderstanding. 错误源于根本的误解,? Notes(1 ) the means or mode of travel 旅行方式或交通工具(2) Mathieson and Wall. Tourism: economic, physical and social impacts [M]. London: Longman, 1 982.(3) cater to 迎合,投合例如： The cartoons cater to children. 卡通片迎合孩子的心理,(6) host 这里指东道国,也可以作动词,He was the host of yesterday’s party. 他是昨天聚会的主人,例如： Beijing hosted the Olympic Games in 2008. 北京2008年主办了 奥运会,如果要表示女主人,即用hostess。

即联合国世界旅游组织,英文缩写WTO容易和世界贸易组织缩写WTO混淆,(1 1 )Ecotourism is a subset of nature-based tourism. 生态旅游是自然旅游的一种,(8) make a profit 获取利润(9) UNWTO： The United Nations World Tourism Organization,(1 0)Tourism comprises the activities of persons traveling to andstaying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes. 旅游是指人们为了休闲、 公务或其他目的离开长住地到其他地方连续停留不超过一年的活动,(7) The nature of these will largely determine the destinations chosen and the activities enjoyed. 这里chosen和enjoyed是过去分词,(1 2)These forms of tourism address complex and multi-faceted visitor experiences. 这些形式的旅游主要给予游客多元的多方面的体验,作定语,现以UNWTO来标识。

? Text BNew Words & Expressionssponsor n.precede v.ethnic adj.minority n.formulate v.underline v.fragility n.stimulate v.theme n.distribution n.stakeholder n.buy-in n.authentic adj.dweller n.alleviation n.underprivileged adj.发起人,主办人在……之前,先于种族的少数,少数民族制定强调脆弱,虚弱刺激主题分配,分发股东买到(某企业或公司的)股权真实的,可信的居民缓和地位低下的。

UNWTO Sees a Promising Future for Rural Tourism Development in ChinaA successful Rural Tourism Forum took place on 5th and 6th September (2007) in Guiyang, China. It was organized and sponsored by the World Tourism Organization (UNWTO), the China National Tourism Administration, the World Bank, and the Provincial Government of Guizhou Province, and was attended by more that 200 tourist industry representatives and experts from 16 countries.The Forum was preceded by a Technical Tour(1), which gave some of the foreign experts a taste of Guizhou Province’s extraordinary rural tourism product — a unique mix of spectacular, distinctive scenery and ethnic minority villages(2)which have preserved their very rich cultural heritage of dance, song, costume, handcrafts and traditions. A Forum Declaration was agreed and expert recommendations were formulated. These identified a major opportunity for Guizhou to further develop its rural tourism, but they also underlined the fragility of this unique culture and landscape. Mr. Francesco Frangialli, Secretary General of the World Tourism Organization, emphasized the importance of conserving Guizhou’s heritage, noting that rural tourism should be fully implemented in the community, not only to create financial opportunities for local villagers but also to stimulate the overall economic and cultural development of rural areas.。

A major theme at the Forum was the importance of local ownership and control, with fair distribution of profits and benefits. It was agreed that Village Tourism Associations have a key role to play in this and that local stakeholders should be fully involved in both planning and implementation. The experts stressed that, without the buy-in of village residents, rural tourism development cannot be successful or sustainable. Other key themes of the conference were as follows: the importance of local products and handcrafts; the need for training, communication, and quality product development; the role of Governments; and the evolving preferences of today’s tourists for more active, participatory, and authentic experiences(3). Mr. Xu Jing, UNWTO’s Regional Representative for Asia and the Pacific, said: “Rural Tourism can build a mutually beneficial and very necessary bridge between cities and the countryside, offering much needed relaxation to city dwellers and clear tangible and intangible benefits to villagers.”The experts agreed that rural tourism can make a major contribution to UNWTO’s key goal of poverty alleviation worldwide, and that it can especially help underprivileged sectors of society, for example women, the elderly, children, and the disabled.。

? Notes(1 ) a Technical Tour 为专家举行的专业旅行(2) ethnic minority villages 少数民族村落(3) the evolving preferences of today’s tourists for more active, participatory, and authentic experiences 当今的游客日益偏爱更加主动的、 有参与性的和真实的体验。

Culture NotesAs a country with a long civilized history, China is also one big oriental country full of modern vitality, not to mention its unique, rich and varied tourism resources. Besides the picturesque natural scenery, profound history and extensive culture, China embodies the different folk customs of 56 nationalities. Now there are 29 places that have been listed as World Cultural and Natural Heritages sites. Thanks to the further push by the opening up and reform, China’s modern construction is surging ahead and the cities and the country are experiencing daily changes. The ancient glory of China and its modern boom add radiance and charm to each other, joining to create most favorable condition for developing our domestic and international tourism.The first 20 years of the 21st century represents an important strategic period for China to achieve all-round construction of a better-off society and to speed up its socialist modernization. It also provides a favorable time for the further development of China’s tourism industry. We shall bring up tourism as an important industry in China’s national economy, properly protect and utilize our tourism resources and try to achieve sustainable tourism development. The Chinese government welcomes all international friends to visit China. We shall do our best to protect their health and safety, and at the same time encourage more Chinese people to go abroad for visit. We are ready to develop extensive cooperation with other countries and contribute to global tourism growth.。

信件的外表会在读者看信件的内容之前传达一种印象, 这种印象将影响读者对信件内容的态度,Part III Applied WritingPart III Applied WritingWriting a Business Letter—Business envelopes and the standard parts of the letter.? 商务信函是发往单位外面的信件,要想留下良好的第一印象,信函的每个部分和格式要严格按照规定书写,必须使用标准的信纸和信封,? 1. Envelopes ? Return addresses of the senders— in the upper left corner of the envelope.? Addressee’s address —in block form and all lines aligned on the left in the following order:1) Name and title of receiver;2) Name of department;3) Name of organization;。

4) Name of building;5) Street address and suite number or post office box number;6) City, State, and ZIP code; and7) Country ( if letter is being sent out of the country).? 2. Standard parts of the letter? Letterhead and date (信首和日期)? A letterhead shows where the letter comes from. It is usually printed at the center of the page. You only need to write the date about 2 inches from the top. Otherwise you need to write your return address, but not your name. Then the date.? Inside address (封内收信人地址)? The inside address includes the name and address of the individual or organization to whom you are writing.? Salutation (称呼)? The salutation is typed on the second line below the inside address, two lines above the body, and even with the left margin.。

? Body (信文)? Modified Block Style (部分平头式)? Full Block Style (完全平头式)? Complimentary close (信尾套语)? Signature area (签名)? In this area you can include several identifications: name of your company, your signature, your typewritten name, and your business title. Your signature is pen-written above your typed name, which appears three to five lines below the company name (if included) and thecomplimentary close.? 商务信函的各个部分及打印格式不止一种,就要保持通篇信函格式的一致,但一旦采用了其中一种。

Part IV Supplementary ReadingPart IV Supplementary ReadingNew Words & Expressionspillar n.set adj.administrative adj.anniversary n.HKSARinfrastructure n.record-setting long-haul short-haul segment n.symphony n.attribute vt.outbreak n.boost v.“zero-fee” tours n.柱子,栋梁有准备的管理的,行政的周年香港特别行政区基础设施创记录的长距离的, 长时间的短距离的, 短时间的部分交响乐归因于……(疾病的)发作推进零费用旅游。

New Words & ExpressionsTourism Still an Economic “Pillar”Hong Kong’s tourism industry has experienced steady growth for the past decade and the trend looks set to continue, said Secretary for Economic Development and Labor Stephen Ip. Speaking to China Daily on the eve of the special administrative region’s 10th anniversary, Ip said: “Since the return, the close cooperation with the mainland, and the HKSAR government ’ s steady investment in infrastructure related to tourism have contributed to the sector’s stable growth, making tourism one of the major pillars of Hong Kong’ s economy.”sully v.paradise n.tarnish v.air v.rip off v.remedial adj.玷污天堂失去光泽,玷污,败坏播送偷窃,欺骗,诈骗治疗的,补救的。

Spending on tourism had increased 53 percent from HK$7.78 billion ($995 million) in 1997 to HK$11.94 billion last year. Local people have been earning more from tourism as the sector increased its share of the local GDP from 2.6 percent in 1997 to 3.1 percent in 2005. A record-setting 25.3 million people came to Hong Kong last year, compared with 11.3 million in 1997. Both the long-haul and short-haul markets posted double-digit growth last year. The Australian segment grew by 75 percent, while the Southeast Asian segment grew by 64 percent. More tourism infrastructure had been built, and between 2005 and this year, investment in tourism infrastructure exceeded HK$30 billion. The new infrastructure included the construction of a new airport in 1998, “A Symphony of Lights” show in 2004, the launch of Hong Kong Disneyland in 2005 and the opening of the Hong Kong Wetland Park last year. Ip attributed the recovery of the tourism sector after the dark period following the SARS outbreak in 2003 to the central government’s Individual Visit Scheme (IVS), which was launched in July 2003 under the Closer Economic Partnership Arrangement (CEPA).。

The IVS made visiting Hong Kong more convenient for mainland visitors and made the mainland the biggest market for Hong Kong’s tourism. Last year, 13.6 million mainland visitors came to Hong Kong, six times more than the 2.36 million who came in 1997. The mainland’s share of the annual number of people visiting increased from 21 percent in 1997 to 54 percent last year. The IVS has been extended to 49 mainland cities. As of April, about 2 million mainland visitors had traveled to Hong Kong under the IVS this year. Other new measures have been put in place to boost tourism. Since January, Hong Kong travel agents have been offering tour services to Hong Kong and Macao in Guangdong. However, “zero-fee” tours and forced shopping have sullied Hong Kong’s reputation as a shopping paradise. The SAR’s image was also tarnished after CCTV aired a program showing that mainland tourists were regularly ripped off in Hong Kong. The government and private sector quickly came up with remedial measures. As a result of efforts by the China National Tourism Association and the HKSAR’s government, mainland visitors increased by 30 percent during the May golden week holiday, Ip said.。

成功点赞+1

全文阅读已结束,如果下载本文需要使用。

 840 积分